Sampling of Recent Home Staging Successes!

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Sellers: Be Wary of the "HGTV Effect"

Let me start by saying I love HGTV for the very fact alone that it has helped educate the public masses about the power of preparing and presenting a home when it’s on the market sale; otherwise known as Home Staging. (My disclaimer)
However, a word to Seller’s to be wary of getting caught up in what has lovingly been dubbed “The HGTV Effect“. similar to the “CSI Effect” of Judicial Juries believing that DNA samples can be resolved and fingerprints matched within a few minutes. The HGTV Effect is the misconception that an entire house can be upgraded, Staged and transformed for $2,000. While these shows do an excellent job of showing what can be done, it also does not show what has not been OR what goes into GETTING all these things done.

Case in point: One show might show three rooms that have been transformed and at the end of the show a breakdown might be presented as something like, “Paint was $295.00, Flooring was $630.00 while lighting was $75.00 and draperies and new bedding were only $45.00….” You get the point. What is NOT shown in these totals are the cost of moving trucks, equipment and tool rentals, carpentry fees, and labor. Think about how much TIME is spent shopping and researching all those “great finds” as well as the labor to design, paint, install, cut, haul, etc… This doesn’t even touch other needs that Stagers in the REAL WORLD must cover such as insurance requirements, additional labor, movers, gas, etc…. Now, I’m not saying that a home can’t be Staged for $2,000. What I am saying is; be realistic and educated about what Professional Home Staging really entails. If $2,000+ still is not within your budget, many Home Stagers may even offer options for smaller budgets or Consultations for the Do-It-Yourself Home Owner.

It is also the misconception that ALL of this work can be completed in a 30 minute time-frame. OK, not 30 minutes, but you get the point. Upgrades and repairs will take up to several weeks to complete depending on the amount needed for your home to compete for top-dollar in your market. Also consider your timeline: some Home Staging Company’s will complete installations within just one day, other’s might take 2-3 depending on the amount of work and the square footage to be Staged. Some Companies might require a 1-2 week period to schedule an installation, while others might be able to fit you in “this week.”
Research and interview several Home Staging Companies that service your area and as always take into consideration that you may very well “get what you pay for”. You might even consider reading this post to know what to look for when hiring a Professional Home Stager. However, once your homework is done, be confident in knowing that you’ve made the right decision about the Home Staging Company you have selected and the exceptional outcome it will produce.

Home Staging and the Generic Can of Beer « Platinum Home Staging's Blog

Marketing companies spend MILLIONS of dollars every year to convince you that their beer is the best beer. They spend MILLIONS of dollars, man hours and time on product development and placement. What colors will be most impactful and memorable to their target consumer and buyer. But we’re not talking about $2.00 bottles and cans of beer.
Home Staging and the Generic Can of Beer « Platinum Home Staging's Blog

Real Estate Blog - Remember This House?

Real Estate Blog - Remember This House? Yep, this was the house that had us Singing the Blues in December 2009. Yep - It's SOLD! This home is already in escrow! Under contract in just 9 short days! Congratulations to Kelly Pesis of White House Properties and the KOR Group Development Co. for pricing it right and recognizing the power of Professional Home Staging!

Need that "WOW" factor under a tight budget? Call a Professional Home Stager

This Home Owner wanted her home to have that "WOW" factor for a Fundraiser she was hosting in her home. She didn't need to completely redecorate, she just needed it done FAST and under a TIGHT budget ~ She called in the Professionals of Platinum Home Staging, Inc.

Even if your not selling your house, why not make it look like a model home?
Call us today, (805) 553~9952

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Home Staging doesn't have to be a Budget Buster

When preparing your home for sale, hiring a Professional Home Stager may seem daunting, intimidating and may give off the impression of being "expensive" - but it doesn't have to be. A Professional Home Stager will ease your worries, calm your fears and most offer a wide range of service options that can easily fit into most budgets. One cost effective option for Home Owners is a Re-Design. Using your own furnishings and the addition of well selected and placed accessories, your home can be transformed in as little as 1 day.

Don't trust your most valuable asset to a "hobby" Home Stager, call in the established Professionals with experience and a proven results in today's market.

Visit our extensive portfolio at www.PlatinumHomeStaging.com/Portfolio and call us today for your FREE Home Staging estimate. (805) 553-9952

Home Staging for Los Angeles, Los Feliz, Hollywood, Hancock Park, Sherman Oaks, Encino, Canoga Park, Van Nuys, West Hills, Northridge, Simi Valley, Moorpark, Wood Ranch, Thousand Oaks, Calabasas, Oak Park, Agoura Hills, Westlake Village, Newbury Park, Camarillo, Oxnard, Ventura, Santa Barbara